![\"\"](\"http:\/\/evolvingmusic.mixmatchmusic.com\/wp-content\/uploads\/2010\/05\/iris.png\" "\\"iris\\"")
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We’re happy to announce that\u00a0IRIS Distribution,<\/a> the digital music distribution and marketing company that represents many of the world\u2019s leading independent record labels, has partnered with MobBase to provide affordable and cutting-edge iPhone applications to its labels and their artists. MobBase<\/a> is the new service that makes it easy for musicians and record labels to create an iPhone app<\/a>.<\/p>\n \u201cIRIS is always looking for new ways to help our labels get music in the hands of fans, and to enable artists to build audiences and careers,\u201d said Bryn Boughton<\/a>, chief marketing officer. \u201cMobile applications are quickly becoming a \u2018must have\u2019 part of the label and musician tool kit, and MobBase provides one of the best, fastest and most inexpensive ways for our labels to create a custom iPhone application.\u201d<\/p>\n MobBase, a service of MixMatchMusic<\/a>, is a low cost way for musicians to share music, photos, videos, tweets, news, information about shows, merchandise and other content with fans on their mobile devices.<\/p>\n \u201cIRIS presents labels and their artists with a fantastic array of tools and services to help them connect with fans,\u201d said Charles Feinn<\/a>, CEO and co-founder of MixMatchMusic, MobBase\u2019s developer. \u201cA custom MobBase iPhone app is a perfect complement to these tools and services \u2013 it will help labels promote their acts and help artists engage fans and ultimately, get their music heard and tickets to their shows sold.\u201d<\/p>\n Mobile music marketing<\/strong> A custom iPhone app for as little as 50 cents a day About IRIS Distribution We’re happy to announce that\u00a0IRIS Distribution, the digital music distribution and marketing company that represents many of the world\u2019s leading independent record labels, has partnered with MobBase to provide affordable and cutting-edge iPhone applications to its labels and their artists. MobBase is the new service that makes it easy for musicians and record labels to […]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[2097,25,26,38],"tags":[133,2136,2357,2358,351,512,2100,2356,1211,2699,1251,1254,1257,1503],"jetpack_featured_media_url":"","_links":{"self":[{"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/posts\/5316"}],"collection":[{"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/comments?post=5316"}],"version-history":[{"count":25,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/posts\/5316\/revisions"}],"predecessor-version":[{"id":6645,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/posts\/5316\/revisions\/6645"}],"wp:attachment":[{"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/media?parent=5316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/categories?post=5316"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.mixmatchmusic.com\/evolvingmusic\/wp-json\/wp\/v2\/tags?post=5316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"http:\/\/evolvingmusic.mixmatchmusic.com\/wp-content\/uploads\/2010\/05\/jennie1-208x300.png\" "\\"jennie\\"")
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\n<\/strong> <\/strong> MobBase gives artists a mobile, interactive fan club, storefront, merchandise table, and more.\u00a0 The MobBase application is highly customizable<\/a>, so artists can pick and choose the content they offer to fans and also the way that content is presented.<\/p>\n
\n<\/strong> MobBase is priced<\/a> to be accessible to any artist. It costs just $20 to get going and many artists will never pay more than $15 a month to deliver music, photos, videos, tweets, info about gigs, merch and more to hundreds of fans.<\/p>\n
\n<\/strong> Founded in 2003, IRIS<\/a> is the only remaining independent digital distribution company in the US. The company operates a wholly owned branded entertainment and music marketing agency, BlinkerActive<\/a>. \u00a0IRIS boasts a strong roster of leading independent labels from all genres and distributes to over 450 digital outlets in 85 territories around the world. \u00a0Distribution and marketing clients include Ninja Tune, kranky, K Records, Palmetto, Scion A\/V, CMH, BYO, Surfdog, Chemikal Underground, Metropolis, EMI, Projekt and more.\u00a0The company is based in San Francisco and New York City.<\/p>\n","protected":false},"excerpt":{"rendered":"