Tag Archive for 'technology'

Intel Developer Forum 2012 Photo Roundup

In September, MobBase had the privilege of being a part of the 2012 Intel Developer Forum (IDF) in San Francisco. In its 15th year, IDF is the place for Intel Corporation, along with high-tech industry developers, executives, designers and engineers, to come together and share their latest innovations and vision for the future of technology.

MobBase was invited to demo its platform in front of thousands of people during the keynote (check out the demo here), as well as teach people who visited the MobBase booth in the expo hall how to build mobile apps.

Guided by the theme, “The Future of Innovation is Wide Open,” IDF 2012 demonstrated how developers can take advantage of the latest innovations in hardware, software and services to help enable the best user experiences from the cloud to devices.

Here are some pictures from the event…visit our Facebook page for more!

MobBase Offers Artists Free Mobile Web App To Connect With Fans On iPhones, Androids, Tablets & Other Devices

MobBase introduced today a new, free way for artists to build just one mobile app that connects with fans on any Internet-enabled screen, including iPhones and iPads, Android phones and tablets, and Blackberrys.

MobBase is a favorite solution for artists to create, launch, and manage their own, custom mobile applications. With MobBase, artists share music, photos, videos, tweets, news, information about shows, merchandise, and other content with fans on-the-go.

“It’s never been this easy, this fast or this inexpensive for an artist to have their own mobile app and connect with fans wherever they are and whatever screen they’re using,” said Charles Feinn, CEO and co-founder of MixMatchMusic, MobBase’s developer.

Separate apps for different devices a challenge for artists
Feinn said the proliferation of systems and screens has been a challenge for artists. “It’s been too difficult, too expensive and too time consuming to make a mobile app for every device and every environment,” he said. “The new MobBase app changes everything because artists can now build a single app to reach everyone.”

Rebelution among artists with MobBase HTML5 apps
“A mobile app is one of the best ways for Rebelution to stay connected with our fans,” said Eric Rachmany, vocalist and guitarist for Rebelution. “We use MobBase because we get an inexpensive app that looks and performs great, and works on iPhones, iPads, Androids, and everything else our fans are carrying in their pockets or purses.”

MobBase built on HTML5
The new build-it-once, publish-across-every-screen capability is made possible by HTML5, the newest version of the common language used for structuring and presenting content on the web. HTML5 apps are used by developers, including MobBase, to build applications for use on personal computers, tablets, smart phones, and other devices.

A lot for free, even more for just $5
Artists can build, launch and manage their own MobBase app for no charge. It works on iOS (iPhone, iPad), Android (phones and tablets), Blackberry, and any other mobile device that supports HTML5. For just $5 to activate and $5 a month, artists can make a mobile app and feature unlimited videos, songs and other content.

MobBase a favorite of artists, labels and concert venues
More than 500 artists, record labels and concert venues have launched their own MobBase apps, including Tila Tequila, Pepper, Parkway Drive, 9:30 Club, Rebelution, Jump Smokers, John McLaughlin, Iration, the Jacka, Zion I, and Paul Thorn.

“MobBase has been so popular with artists because it makes it so easy and inexpensive to connect and engage with fans,” said Feinn. “The new build-it-once and publish-it-everywhere capability, and no-charge option, are sure to make it the first choice of even more artists.”

MobBase featured in Mozilla Marketplace
MobBase is one of the featured partners for the forthcoming Mozilla Marketplace, an app store for cross-platform HTML5 apps that aims to connect the ecosystem of HTML5 developers with the tens of millions of Firefox browser users. Hundreds of MobBase apps will be available in the Mozilla Marketplace in the coming months.

Mozilla Marketplace Partner Spotlight: MobBase

Big thanks to Mozilla for including MobBase in their Mozilla Marketplace Partner Spotlight! This video features MobBase co-founders Alan Khalfin and Charles Feinn and outlines how MobBase will use the Mozilla Marketplace and HTML5 to provide a cross-platform solution for artists to create mobile apps. Coming soon to a mobile device near you…

MobBase Speaks To Label 2.0 Members In Music Marketing Training Session

Last week, MobBase co-founder Alan Khalfin led a music marketing training session with Greg Rollett for Label 2.0 members. Alan shared some great music marketing strategies and explained how mobile apps are one of the best ways to engage with the modern music fan. He gave a thorough overview of the MobBase platform and shared some best practices on how to create iPhone apps for artists.

While the training session was limited to Label 2.0 members, you can listen to it here:

If you’re not a Label 2.0 member or don’t know who they are, you should definitely check them out! Label 2.0 is an interactive learning community for musicians that empowers you to build your own music business and keep all the profits. When you sign up for Label 2.0, you will receive monthly, interactive training programs that guide you through all the steps of managing your music business online.

You will get interactive screen cast videos, where you will learn how to setup marketing campaigns, manage online accounts, and utilize a plethora of resources to build a passionate fanbase. They also do white board training to deliver concepts and show processes of moving fans through buying and sales cycles. And just like they did with MobBase, they do live calls and sessions that give you the opportunity to ask questions and get feedback on your efforts. All from some of the digital music industry’s brightest minds. Check them out here.

Music Production Goes Mobile with IK Multimedia’s GrooveMaker


It is well known that over the last 10 years the barriers to making music have been shattered by highly effective, and cheap, music making software. Musicians now have many great resources when it comes to digital studio software and online collaboration and production tools. And, as music making technology continues to spread and becomes easier to use, even fans have entered the music making process by remixing and collaborating with their favorite artists.

The next step in the evolution of music production very well may be mobile music making, and while many mobile music tools have been released in the last several years, IK Multimedia’s GrooveMaker may be the most effective. After the success of their first four applications released last August, IK Multimedia has put out two new versions of their GrooveMaker music production apps. The new GrooveMaker Techno and GrooveMaker Trance add to IKM’s existing genre collection of House, Hip-Hop, and Club. If you get the itch to make some beats on-the-go, these apps allow users to create and share full length, non-stop tracks in real-time, perfect for DJing, remixing, or creating multimedia soundtracks. Pretty sweet, eh?

The GrooveMaker apps contain advanced remixing software that allows for control over eight stereo loop tracks. Users can pull from GrooveMaker’s extensive library of high sound-quality drum, bass, bass drums, lines, pads, percussion and effects loops, and loops are easily arranged by dragging and dropping. GrooveMaker’s randomization feature lets users create millions of possible grooves with just one touch. Once a user is done with their jam, tracks can be saved, previewed, recalled, and exported as .WAV files to a computer through a Wi-Fi network.


While GrooveMaker Techno and GrooveMaker Trance are available in the iTunes App Store for $9.99, IK Multimedia has given us a few copies to give out for free! The first four people to tweet out “I dig the GrooveMaker iPhone app and @EvolvingMusic!” will get a free copy of the GrooveMaker app. Or check out GrooveMaker’s fully functional basic version, available for free on iTunes. And to check out audio demos, visit GrooveMaker’s website.

Curious to learn more about music making on the iPhone? Read this.