Tag Archive for 'Trent Reznor'

Help Photek Make a Song and Win!


Calling all DJ’s, Producers and Recording Artists!!

Talenthouse is partnering with MixMatchMusic‘s online remix technology to give you the chance to remix Photek’s track and submit it to Talenthouse for a chance to be on an upcoming Photek release. For all of you Drum & Bass lovers out there, here’s your chance to help Photek finish a song! Photek, who has been producing and spinning creative drum and bass since 1992, is looking for dubstep and 4 to the floor remixes of his Drum & Bass track, “Fake ID”. He’s asking creators to produce a banging track that people would want to hear in a club. Our friends at Talenthouse say that they’re not looking for Photek clones, but for people to be original. Can you dig it?

If your remix is selected by Photek and the Talenthouse community, it will become an official Photek release and you will be credited in full as the official remixer and receive full promotion and distribution.

How to participate:
The Photek “Fake ID” remix contest can be found on the Talenthouse website as well as in a Remix Wizard that has been setup for the contest.  Stems can be downloaded from either place, but please be sure to upload your remix to both places. If you don’t have any music making software, you can use MixMatchMusic’s MixMaker to make your own remix online! For a complete list of rules and requirements, check this.

Who is Photek?
Although Photek is recognized as one of the founding pioneers of Drums and Bass, what sets him apart from the crows is his amazing ability to take the signature Photek sound to different places, outside the D&B genre.

While on Virgin Records, he managed to chart some of the most groundbreaking music into mainstream consciousness with the albums “Modus Operandi” and “Solaris”. His singles have spanned the full spectrum of electronic music, with straight up club hits like “Mine To Give” to the most legendary & abstract “Ni Ten Ichi Ryu”. It is this versatility and originality that has made Photek a favorite among artists such as Trent Reznor, Andre 3000, Bjork & David Bowie.

Originally from London, Photek is now based in Los Angeles where he finds himself evolving into an ever broader range of music through film music and artist collaborations. The UK/USA connection seems to have worked out perfectly for Photek, with the “Love & War” named Single Of The Week on BBC Radio 1 in London and his mixes of NIN’s “The Hand That Feeds” a hit on KROQ in Los Angeles.

Here’s a little taste of some of Photek’s remix, production, and score credits:
Nine Inch Nails, David Bowie, Bjork, Gwen Stefani, Goldie, Zero 7, Shy Fx/Elephant Man, Everything But The Girl, Roni Size “Reprazent”, Beth Orton, Attica Blues, London Electricity, Bumblebeez, Therapy, The Faint, Ringside, Jem, Rairbirds, Craig Armstrong, M. Night Shyamalan’s – Signs, Six Feet Under, The Matrix – Animatrix, The Italian Job, Stay, Invincible, American Wedding, Dreamland, Blade, City Of Industry, Raising The Bar.

New Trend Connecting Artists & Fans: 50+ Bands Engaging Fans with the Remix Wizard


Today, we’re happy to announce that MixMatchMusic has achieved an important milestone in the adoption of its Remix Wizard with more than 50 bands hosting fan engagement promotions since October! Artists including Pepper, Zion I, Camp Lo, and Julien-K are among the bands using the MixMatchMusic Remix Wizard to power remix contests for their fans. Each of the bands have loaded guitar, bass, keys, drums and/or other music stems into personalized versions of the Remix Wizard, and invited their fans to remix, mash up and create new sounds with them.

Pepper and Zion I recently wrapped up contests for fans to remix popular tracks from their respective newly released albums. The response was tremendous, with Pepper receiving 50 remixes, 2,000 votes and 22,000 plays of Freeze. Zion I’s contest around its track “DJ DJ” received 35 remixes, 1,900 votes and close to 11,000 plays.

“The response way exceeded our expectations and it was super gratifying seeing all these fans putting their own flavor on our song… one guy even paid to ‘liven’ a sample from another band and use it in his version,” said drummist/ vocalist Yesod Williams of the band, Pepper. “Getting the fans as involved as possible was the goal and we accomplished that tenfold with MixMatchMusic!”

MixMatchMusic’s Remix Wizard is a solution for the masses. By comparison the remix promotions pioneered by seminal bands, Radiohead and NIN, were limited to the relative handful of fans with Digital Audio Workstation software. The Remix Wizard is available to every band with a song and every fan with a browser and broadband connection.

“The chance to remix Zion I’s track ‘DJ DJ’ was an opportunity for me to show off my producing chops to the Zion I crew, Amplive and Zumbi, and to my own fans,” said artist/producer Stinj-e. “Remixing tracks from bands I admire gives me a different level of interaction with their music than if I’m catching Zion I at one of their live shows. It lets me tap into my creativity.”

To get your remix on, or to listen to all the remixes that have been made, check out the Remix Wizard gallery.

Radiohead v. NIN

Over here at Evolving Music, we’ve covered both the Radiohead and the Nine Inch Nails album release concepts as they tie in directly with the questions and evolution of the music industry that concern MixMatchMusic. While I’ve stated in previous posts that I think Trent Reznor’s tactics on his release were a bit more open source-esque than Radiohead’s, I haven’t gone to great lengths to compare and contrast the two, as I like them both. Luckily for the rest of us who need to judge, categorize, compare and contrast anything these two do, Wired magazine has done just that. Place your votes people!

Ghosts I-IV

Creating Ghosts I-IVCreating Ghosts I-IV

When Radiohead released In Rainbows using the pay what you will download format, it was announced that Trent Reznor of NIN would be releasing something similar for his next album. And so he has, releasing the 36 track Ghosts I-IV album. While Radiohead went simple and released the tracks in a basic “name your price” style, with a physical CD following, Reznor has upped the ante with a multi-tiered release of his album last week. To date, he has realized $1.6 million in orders and over 780,000 transactions.  The method of release, the depth of the material and the options for the listener of Ghosts make the release of In Rainbows look like a half-hearted marketing ploy, even if Radiohead’s initial intention was otherwise.

Ghosts I-IV is not just available as an MP3 download, nor is it, as Radiohead’s was, available for free. What Reznor has done is to release various formats of the album for different prices. At the low range, you can get the first 9/36 tracks for free download. After that, it will only cost you a mere 5 dollars to get all 36 tracks in one of 3 of your choice downloads (Apple Lossless, MP3 or Flac Lossless). All these tracks are DRM free and come with a 40 page PDF booklet as well as various digital goodies like wallpaper. If 5 bucks is too cheap for you, you can bump to 10 and not only be given access to the 36 tracks immediately, but you will also receive a 2 disc hard copy sometime in early April.

For the heavy NIN fan, you can order the $75 deluxe edition, which includes “Ghosts I-IV in a hardcover fabric slipcase containing: 2 audio CDs, 1 data DVD with all 36 tracks in multi-track format, and a Blu-ray disc with Ghosts I-IV in high-definition 96/24 stereo and accompanying slideshow.” Finally, for the audiophile/obsessive in all of us,$300 bucks will get you a limited edition (2500) package, which has already sold out.

While Radiohead routinely operates far outside the typical paradigm for musicians and music distribution, Nine Inch Nails has always followed a more typical release path and popular appeal. Because of this, the marketing, structuring and release of Ghosts trumps that of the In Rainbows release, as Reznor performs the release with a greater eye to packaging and multiple options for the consumer. While you can get 9 free tracks, the majority of fans will have no problem shelling out 5 bucks for 36 of them. This offers Reznor the opportunity to record more profit from the sales, as well as provide more accurate statistics when it comes to breaking down who bought what, and how much consumers were willing to pay for his work.  Reznor, following this release, has called Radiohead’s release of “In Rainbows” as more “gimmick” than consumer gift, and “insincere” due to the fact that there was no album art, the sound quality was downgraded and the main mode of sales has now transferred to a typical label release album.

What’s more is that Reznor has opened up the experience of the album to everyone. Billed as a series of soundscapes to be imagined with various land and cityscapes, Ghosts is a completely instrumental album of various tempos and moods. It covers just about every style NIN fans will recognize from all of his albums, with airy and spacious piano laced tracks to songs that drive from the electronic noise, drums and synths. I’m not going to actively review the 36 tracks here other than to say that they range from instrumental NIN tracks that could be found on any previous album to songs that are reminiscent of Aphex Twin‘s Selected Ambient Works series.

And here’s where the mix and match element of this concept album really gets exciting…Reznor has invited listeners to create their own videos and post them to YouTube to be evaluated and have the winners presented a few months from now. He’s left song titles off to allow an even blanker canvas for people wanting to make movies to them, and the posting and selection will culminate in a virtual “film festival” of the winners. Now not only has he allowed the consumer to dictate the distribution of his work, but he has created a forum for direct creative interaction.

The fact that the method here has been so well received by consumers, as well as profitable for NIN, leads one to believe that his is but the first in what will become a great series of multi-tiered, optional music purchases that allow far greater interaction with the band and music than ever before. While Radiohead may have opened the door for this kind of idea, Reznor’s dedication to taking the experience a step further for the end listener is a model that will be interesting to follow in the months and years to come.