Tag Archive for 'Del Tha Funkee Homosapien'

Souls of Mischief – Montezuma’s Revenge Review

Montezuma's Revenge, Steven Lopez

When you approach a decade between albums, especially in a genre as fluid and fickle as Hip-Hop, you run the risk of falling into irrelevance. Hieroglyphics Imperium’s Souls of Mischief, however, isn’t worried about perception. They’re worried about putting out what they consider quality music on their time schedule.

This isn’t to say that the past nine years have been absent of new music for the crew. Opio and A-Plus have both released solo albums and Tajai has remained consistently busy with solo and collaboration projects. After the 2003 release of Hieroglyphic’s sophomore album, Full Circle, the rumors of a new Souls of Mischief album kept building, but nothing seemed to surface. Even after an early 2009 interview where Opio and Tajai mentioned plans for a new song for download every week from Hiero Imperium, the only news of new Souls was more rumor. After such a long hiatus, it wasn’t surprising to see the release date for the long-awaited album pushed from November 10th to December 2nd.

It’s worth the wait.

Sporting cover art from renowned artist Steven Lopez, Montezuma’s Revenge drops today and should provide a healthy reminder of why this crew has retained credibility and a solid fan base despite the lack of regular releases in the flavor of the month hip-hop industry. Cover art isn’t the only place they brought in talent though, and the results are fantastic.

You only need a minimum of knowledge of Hip-Hop to have heard the name Prince Paul. Over the past 20 years, he has carved out a spot as one of the innovators, creators and most well-known producers in the industry. He has participated in groups from the ’80s pioneer Stetsasonic to the horrorcore originators, the Gravediggaz. With Paul announced as the primary producer for the album, it was anyone’s guess what direction the sound might head towards.

Prince Paul has chosen to take the backbone of the Souls of Mischief sound and amplify it with his personal flourish. The heavy basslines, creeping melodies, kicked back beats and slick guitar and string loops the Hiero crew members favor are all here, combined with catchy hooks, clever samples and seamless production in vintage Paul fashion. The resulting tracks are audio canvases that provide Tajai, Opio, Phesto, and A-Plus room to roam lyrically while sounding completely at home. Under Paul’s production, the group finds a consistency and energy missing from their solo efforts and reminiscent of the debut album.

“Postal” offers a lush string background and uptempo beat as the group raps about heartbreak and break-up, effortlessly making a down topic into a head-nodder. “Proper Aim”‘s addictive and naked bass line follows the one rapper at a time format and makes a good introductory track to new listeners still attempting to attach voice to group member. “Dead Man Walking” utilizes the constant keys and scales of West Coast rap to back lyrics dealing with vengeance and the street.

“Home Game” is an old-school cruising track with music, weed, driving and women as focus, lyrics finding the blend of relaxed flow and taut tempo. The album closer “LaLaLa” features quick back and forth between the group members over a drum and guitar sample combination and interspersed tambourines. The quick jigsaw exposes the chemistry of these four, never missing a beat or word between complex rhyme schemes and multiple voices.

And in between all of these songs? Tracks that show Prince Paul boosting the rich history of sound and style native to Souls of Mischief while letting Souls of Mischief effortlessly demonstrate the tenacity, chemistry and complexity of lyricism that has been their calling card since ’93. This one could be around for a while too.

What I'm Hearing, Vol. 11

For February’s music update, click here.

March has brought me some fantastic new cuts, and several blasts from the past that I hadn’t heard before, making them new to me. I will say that I downloaded The Jackson’s “Blame it On the Boogie” which is simply sublime. But through 56 new songs, including an album that won’t be released until next month, March was good for music. I’m almost sad to see it end, until I remember that once it does, I get to start all over again with April…

Dessa, False Hopes: Released in 2005, False Hopes is a 5 song EP from Dessa (@dessadarling) of Doomtree. Why write about a 2005 release as “new music?” Well, have you given this EP a listen yet? While short in length, this EP is huge on style and poignant, introspective lyrics against musically gripping backdrops. “551” looks at an addictive and damaging relationship over a dark beat laced with piano. Throughout the album, Dessa mixes her vocal talent with her rapping and slam poetry background to great effect. “Mineshaft” utilizes an urgent string backing and heavy drum beat to accentuate the sense of loss in the song. Many of the lyrics focus on a central theme of personal loss (“The list of things I used to be is longer than the list of things I am,” “I lost an octave to the Camel Lights”) and they’re delivered with such intensity that her personal experiences become visceral for the listener. “Kites” delivers an eerie underwater feeling that brings to mind the melancholy feeling I first heard on listening to Atmosphere’s “God’s Bathroom Floor.” Through just 5 solo songs and her contributions to Doomtree, Dessa rivals P.O.S. in her passion and creativity on this album, and one can only hope that her poetry, lyrics and music gain the public recognition that they deserve. Don’t Sleep On: “Mineshaft,” “551,” “Kites.”

Kero One, Early Believers: This man does it all out of his self-run label, Plug, in the Bay Area. DIY in every sense of the word, Kero One plays his own instruments, makes his own beats, writes his own lyrics, produces and mixes his own songs and then created a label to self-distribute. For the full review of his sophomore release, Early Believers, set to drop April 7th, click here. Don’t Sleep On: “This Life Ain’t Mine,” “Welcome to the Bay,” and “On and On.”

N.A.S.A., The Spirit of Apollo: The idea behind this collaboration album is bringing North American hip-hop together with South American beats and influences to create a cultural mash-up album with global appeal. And for the most part, the odd pairings of guest artists along with the sample heavy and culturally defiant music does the trick. As hip-hop laced with world music continues to gain traction on radio airwaves and popularity among listeners, it comes as no surprise that artists with a broad fan base such as Kanye West, Tom Waits and George Clinton were willing to contribute. Other international artists got in on the act too, with Santogold, Lykke Li and Seu Jorge joining the fray.

If there’s one drawback to this album, it’s that some of the songs come off as too packaged, relying more on the featured names than on the music itself. “Spacious Thoughts” featuring Tom Waits and Kool Keith is interesting, but forces too much of a juxtaposition between the rapper and the singer, leaving the transition from verse to chorus feeling fractured. If you’re into heavy, crunchy dance tracks, “Whachadoin?” feat. Spank Rock, M.I.A., Santogold and Nick Zinner is dense with bass and electronic flourishes, but a bit repetitive. Of course, where the songs are on, they’re on. DJ Qbert and Del tha Funkee Homosapien rip “Samba Soul,” the beat perfectly capturing Del’s sense of pace and timing, and “Gifted,” the track with Kanye, Lykke Li and Santogold has almost instant club appeal with grimy effects offset by a starry and airy video game tone sequence in the background. For the most part, N.A.S.A. plays like a who’s who of guest stars where the sum total of the music falls short of the artists involved, but on a handful of songs, the desire for North to meet South in interesting ways comes through. Don’t Sleep On: “Samba Soul” featuring Del Tha Funkee Homosapien and DJ Qbert, “Money” featuring David Byrne, Chuck D, Ras Congo, Seu Jorge and Z-Trip, and “Gifted” featuring Kanye West, Lykke Li and Santogold.

The Pains of Being Pure At Heart, The Pains of Being Pure At Heart: After a 2007 EP release, PoBP@H released this debut self-titled effort in February on Slumberland records. The initial offering finds the group exploring the various genres of Indie Rock, Shoegaze and Sugar Punk and the spaces between them. The band utilizes a variety of sounds to evoke different moods, not shying away from using both electric and acoustic guitars depending on the song, and descending into lo-fi static where necessary. The lyrics seem less important to the songs than the contribution the singing melody lends the tunes and the drums remain consistent throughout to lend the backbone to a group that alternates between sulking and exulting. In some places, 80’s influences sneak through, “The Tenure Itch” being a song that could have easily made the Donnie Darko soundtrack. But whether they’re soft or hard, The Pains of Being Pure at Heart remain effusive in their energy, bringing a sense of urgency and drive to every song that keeps the album moving. Don’t Sleep On: “Stay Alive,” “This Love is F*****g Right!” and “A Teenager in Love.”

Indiefeed Hip-Hop: Dirt E. Dutch from Indiefeed (@dutchman) brought out some more stellar cuts this month, but one of my favorite, Dutch’s “Welcome to the World Kayla Vivien!” is a smooth and mellow instrumental affair to celebrate the birth of his daughter that was actually put out in February. Finale’s Black Milk remixed track “One Man Show” moves with low-end bass touches and high-end electronic agility while B Real’s “Don’t You Dare Laugh” uses an interesting interpolation of Suzanne Vega’s “Tom’s Diner.” All in all, a positive showing this month.

The next few months are looking solid for new music releases, so keep it tuned.

Part 2: Opio and Tajai Interview (Souls of Mischief)

Opio and Tajai of Souls of Mischief/Hieroglyphics

Opio and Tajai (right) of Souls of Mischief/Hieroglyphics

For Part 1 of this interview, click here. In Part 2 of my interview with Opio and Tajai, we discussed Bay Area Hip-hop, fan remixes, greatest albums of all time and the life lessons taught by their genre.

ACtual: I think that the Bay Area has some of the best Hip-Hop. There’s always people coming out from the Bay, the Hiero crew, E-40, Nickatina, Zion-I, lot of good groups. What do you think it is about this area that you think produces such good Hip-Hop?

Tajai: We’ve got diverse backgrounds, the port, especially Oakland and San Francisco, we’re the coast. If you look at the array of blue vs. red states, you’ll see that the coasts, where they have more than one type of person, or more than two types of people are places that embrace new and fresh ideas. Beyond that, there’s nothing to do out here. This is the worst place to try to start your career once you’ve made your move, so people are just bored so they make stuff. I could see in LA or New York, you can dress like a rapper, and look like one and hit the clubs and get that whole like, “I’m in the scene” thing. There’s no scene here, so you have to really be who you say you with regards to music. You have to do things yourself to achieve it rather than just looking the part. In other places you could look the part and try to get over like, “you know me…” and try to get in the clubs free, there aren’t any clubs out here. Because the scene is so wack, people are more creative and because we have a diverse background. This isn’t just the place where hella dope Hip-Hop is from. This is the place where the Panthers are from, where the hippies are from, where you look at San Francisco and gay rights, we’re on some other shit out here, we’re on some next level shit.

Opio: We’re trying to have equality out here. So in other places, in order to distinguish yourself and make yourself be something special to make people respect you like, “You’re doing something good, cool!” We ain’t really about that out here. It’s more about everyone is on the same level, so when in the Bay Area people lift you up and say, “Your shit is dope” that’s saying something because they have to see you and hear you and see it for themselves and know it’s true. Cause if not, you’re not going to get it. You might get it if you’re coming from somewhere else because it takes a lot to get on the scene and get heard. But if you come up from the grass roots out here, people are always like, “You’re never gonna do it.” Not that people are negative in general, but we ain’t really starstruck out here. You don’t see a lot of Bentleys and Lamborghinis and all that, and I don’t think it’s cause people can’t have it.

T: There’s a lot of money here. Per capita we’re probably one of the more wealthy cities in America.

O: That’s just not our stilo out here. You’re gonna stand out and make people get mad at you like, “What are you doing all that for? What do you need a Bentley and Lamborghini and all that for?” There’s something wrong with that out here, almost inherently so. People like to see you shine but they want you to be humble, you have to be a real person out here in order to maintain. So I feel blessed that we’re able to get respected out here, in this city in particular, especially being from here in all the years that we’ve been here, it’s a good feeling when we go to the Art and Soul festival or something like that. It’s a community gathering and there’s people from everywhere, but we still get love just like people paid to come see us at a show.

AC: A lot of groups are letting fans remix their work, putting stems up on the internet, doing remix work. Can you see getting into that and letting your fans work with your music like that?

T: We’ve got a whole album of fan remixes out. It’s called Over Time. So we’ve been doing that. So we might do it on this next record where we might put our ProTools files up and let people who are really serious about pushing the envelope and taking our music to the next level, do it. Because why not? We put our take on it, let them put their take on it. It’s not going to make less of what we have done. Once you’ve created something, like a record, it stands the test of time. All of our singles, we put up a capella so people can remix it, that’s the whole point. We sell a capella, we put it up on the internet so people can remix it.

O: We let people remix a single from my album Stop the Press, put that out there. We like that sort of stuff. The whole inspiration for us being independent was the show aspect, the whole interactive style, even if it’s over the internet or whatever. We want to maintain that where people can interact with our music and do whatever they want to do with it, manipulate it, that’s cool to me. Because I think eventually something really dope could come out of that. I’ve heard some shit that’s pretty tight, but I mean like if someone is out there just looking for an opportunity to do something with it and they just need the right sound or whatever and we could be a part of that, that would be dope.

AC: What are the current projects you guys are working on?

T: We’ve got Vulture’s Wisdom Vol. 2, probably going to start off the next year. We’ve got a new album by Souls of Mischief, we haven’t figured out the title but it’s done, produced by Prince Paul. New Casual album, Pep Love’s album called The Reconstruction, Del’s coming out with the LED EP, I’ve got an EP called THC 7. Opio came up with this idea, we’re gonna smash fools. Every week in 2009 we’re going to come out with a new song. Not a new freestyle, not a new rap over somebody else’s beat, a new song every week. So we’ll have 52 new Hiero songs plus about 5 or 6 new albums in 2009.

AC: Are you going to put all of those on iTunes?

T: Yea, they’ll all be out digital.

AC: A song every week?

T: We’ve got so much music, why not put it out? There’s no point in hoarding it because what good is music doing in the vault? Music is made to play, it’s not like money.

O: One thing is that it’s for our fans. For the people that supported us, they’re always looking for us, like, “What’s up with you guys? You guys ain’t coming out with this that and the other,” and they always want to hear something new. We have music done, but we’ll think we have to save it or whatever. But at this point in time, the way things are, people just want to hear it, they can’t stand it anymore, we just feel like now’s the time to let people get an inside look at whatever we’re doing, right then and there. We’ve never been the type of cats to just record a song and slap it on the internet or put it out. Everything we ever did came out 2-3 years after it was done, literally, I’m not even joking. Anything you ever heard was a long time ago by the time it came out. So as artists it’s something we’ve always struggled with because we’re always like, “We got some shit that’s hot, we want it out right now,” and we just never really had that vehicle. I kinda feel like now’s the time. The internet is such a community where people come together. I go there myself to listen to new music, do my YouTube thing, peep out all the underground shit that you can’t hear on the radio or you don’t see on television or whatever. There’s a large community of people out there where if we could let people that love Hieroglyphics know that you come to this one place and listen to all of our music, it’s hear for you, I think it would do a lot to re-energize our fans that have been supporting us. We got it for them.

T: We’ve got fans that are so loyal that they’ve stuck with us for the past 15, really 17, 18 years. Del’s first record came out in ’91, so some people have literally been waiting a lifetime for a lot of this shit and it never comes out. Most records when they come out, they’re finished two years or a year before they hit the mainstream, and we’re independent, we can’t do that.

O: We want to give people that, like we said, try and keep it interactive. We want people to have the experience and share it with us, like, “This is a hot song, listen!” I love that, I’m excited as an artist. I mean, we’re all owners of the label and we always have to make smart business decisions in terms of how we release our music because that’s our thing, we gotta make sure it’s right, everything’s gotta be cool. That’s still the Hieroglyphics thing, we always want quality product, that’s why we ain’t just throwing a bunch of shit out there. This is real music that we’re giving to people. For me, I want to thank the people out there that have basically been sticking with us for all these years. I can really say, with all honesty that they’ve been waiting on certain things that they just haven’t been able to get. The music is there, they just aren’t able to be exposed to it, so we’re kinda changing our philosophy about that a little. We want to expose people to our music and give them an opportunity to come in. There’s so much of it that it’s almost a crime to not let people just hear it.

AC: What are you guys looking at in terms of target release dates for the Hiero album and the Souls album?

T: Souls, at the earliest April, the Hiero by the end of the year. Because downloading has basically destroyed the concept of the album, everything on your album can be a single now, there’s no album cut. So let’s drop a song every week so people can buy that single and pick up a Hiero song if they want a Hiero song, an Opio or Tajai song, Souls song whatever. The records will then come out for people who liked what they heard in the single format.

O: We always have albums available for people at our shows, and those albums obviously have bonus materials that you’re only able to get when you buy that specific thing. Just the way that it is right now, I don’t know if people really sit down and listen to an album in the same manner, actually I know they don’t. I’m just different in my philosophy of how I listen to records, and I look for certain things, but that’s not how it’s going forward at this particular moment. People ain’t necessarily throwing on a CD, sitting down and listening to the whole thing. They’re skipping through a bunch of songs, whatever whatever, oh that was kinda cool, and that’s about it. So this way you can sit back and enjoy these songs for a week or whatever, then get a new one.

AC: Favorite conversation in Hip-Hop: Greatest album of all time. Where do you two stand? A couple that stand out?

O: It Takes a Nation of Millions comes to mind, right off the top. AmeriKKKa’s Most Wanted, Ice Cube.

T: And even that is great because of It Takes a Nation

O: Low End Theory is almost perfection, The Chronic, 3 Feet High and Rising. 3 Feet High and Rising is different because there’s so much material on there, it’s like a carnival, I love that album, that album is crazy. Then there’s other albums for us, Funky Technician, Stunts, Blunts and Hip-Hop.

T: The Main Source first record.

O: CMW, Music to Driveby.

T: I’d say Nation of Millions.

O: There’s so many albums but the gold standard of all of that I would have to say is It Takes a Nation of Millions, cause that album –

T: Had everything.

O: Has all the elements, it was saying something as well. It was educating me on a lot of stuff as a young kid.

T: A lot of these records, that’s the one thing they’re probably missing is that educational content that damn near every album we mentioned did have, Main Source, The Funky Technician. I think a lot of rappers are OK just being rap.

O: It was about their mind power. All of those albums that we mentioned, it was all about what they brought to the table. They were mental giants. Now, that doesn’t even matter, you can be a straight mental molecule and as long as you have enough money and material –

T: Swagger.

O: It’s not even about swagger, because I give credit to swagger. Swagger everybody doesn’t have and everybody can’t get. Money is nothing, anyone can get that, it’s material things, you didn’t do anything by your own, there’s nothing that you created there. People will give a lot of credit, I’ve heard people say, “He’s wack, he sucks, but he’s got a lot of money and I respect that about that dude that he got his paper.” Who doesn’t want it? We all watch the TV shows, Lifestyles of the Rich and Famous, and we all want that, but to me, that’s not where Hip-Hop needs to be, Hip-Hop needs to be back to Takes a Nation of Millions level.

T: And it wasn’t like they were just un-positive. They were talking about all the shit that was hot in the streets, they had banging beats, they had scratches on their songs, it was connected in a way that you had to listen to from beginning to end, there aren’t any records like that any more. Fools don’t even take the time to craft albums anymore, they’re trying to craft songs.

AC: What has Hip-Hop taught you about life and what has life taught you to make you better at Hip-Hop?

O: The life experience of growing up here in the Bay Area, the diversity of thought that exists here, all the things we were exposed to, there’s so many levels that you have to understand and juggle at once. You have to be real perceptive out here to be good in your descriptions with words, but then you have to humble so when we went out, even though we had a lot of confidence in our skill and were ready to battle cats, we always paid respect and homage to all the cats who came before us. How Hip-Hop helped my life, artists like KRS-One, songs like “Why Is That?” that really helped me get a grasp on world history and these are large concepts that were coming from rap artists. Ways to live, knowledge of self, know your history, these kinds of things. There was a lot of misinformation that was going on and Hip-Hop was helping bring that to light. There is a lost past that doesn’t get talked about and this is something we need to be educated about, and that definitely influenced me in my life, through Hip-Hop, that was a vessel that helped me learn and get on the path to taking on those types of concepts. Also questioning the mainstream, like whatever I see on Fox News I’m not just going to take at face value and part of the reason I’m not going to do that and not be bamboozled or manipulated is because of Hip-Hop.

T: For me, Hip-Hop taught me about life that you have to complete what you started. Making songs, if you don’t think about it from beginning to end, it’s not going to be complete, so that’s probably the biggest lesson. That goes for business or whatever endeavor, you have to do it from beginning to end and if you don’t see it through to the end somebody else will. As far as what life taught me about Hip-Hop, it’s probably that it ain’t everything. I love Hip-Hop, it’s my favorite thing in the world, but it ain’t more important than my kid or taking a shit or something. You see what I’m saying? There are mundane things and other more important things that are more important than Hip-Hop, so you have to take it with a grain of salt. I love this, and I’ve given my life to this, but it’s not the only thing to live for.

Part 1: Opio and Tajai Interview (Souls of Mischief)

Opio of Souls of Mischief

Opio of Souls of Mischief

Tajai of Souls of Mischief

Tajai of Souls of Mischief

Since the early 1990s, Oakland, California based Hip-Hop collective Hieroglyphics has taken on many shapes and sounds, from the lyrically complex and dense solo stylings of Del tha Funkee Homosapien to the rapid-fire and diverse delivery of Hieroglyphics to the smooth and masterful underground sound of Souls of Mischief. Spanning nearly two decades, Hiero and Souls of Mischief have brought new sounds and ideas to the industry while also providing a backbone of creativity that has helped influence the entire Bay Area music scene.

In November I had the opportunity to sit down with Tajai and Opio of Hiero and SOM, two members responsible for an incredible amount of solo and collaborative work for the HieroImperium. In part 1, we discussed their musical backgrounds, the formation of Hiero and the difficulty of staying relevant in a music industry that places an emphasis on the “next big thing.”

ACtual: Starting off early, what were both of your initial musical influences and inspirations, and when did you decide that rapping is what you wanted to do?

Opio: I used to be hella into Reggae, really. Yellowman is one of my favorites, obviously Bob Marley, Peter Tosh, they had the swagger that got me on rap. My parents were really into music, so through them I heard Earth, Wind and Fire, Parliament-Funkadelic, stuff like that. When I first really started to hear rap, I heard “Rapper’s Delight,” stuff like that, Grandmaster Flash. They used to play Rock and Roll stations out here, mixing, like college radio. Really the first time I heard “Rapper’s Delight,” I was just hooked to the way he was spittin’, it was cool, and it just evolved from there. All the older cats in my neighborhood were listening to them, breakdancing, graffiti and all of that was a part of it too. At the same time cats were breaking, graffiti artists, so it was that whole Hip-Hop culture, it wasn’t only just the rapping, I was breakdancing, all of that.

Tajai: Funk, I would say Funk was my biggest influence. Parliament, Bootsy, George Clinton, and then Too Short is probably the main reason I rap just because all the other rappers, I saw other people doing it, but I didn’t think that people from here could do it. As a kid, it was just my perception of it was something that other people did until I saw Too Short rapping and then I was like, “He’s from here and he raps.” That’s when I really started seriously rapping.

AC: You two as well as the Souls of Mischief crew met early on. Talk about how all of you met, came together and the creation of both Souls and Hieroglyphics.

T: We grew up in the same area, so I’ve known Casual and A-Plus since like Kindergarten, 1st grade. Del was at the same school as us, we just sort of all had a mutual interest in Hip-Hop, so once Del got on in ’91 he sort of brought us into the industry, but we had been rapping together for a long time before that. Casual went to junior high with Op.

O: The first time I went into the studio ever, me and Casual rented a studio in the 8th grade. Our man Terai came with us, he was in the 7th grade. I wasn’t even rapping then, I was a DJ, so I was DJing, scratching during that time. This is in the 7th/8th grade, me and Casual went to junior high and he already knew them. I would listen to their music when I was in junior high but I hadn’t really started to kick it with Tajai and A-Plus, but he would have tapes and be like, “listen to my partners.” I’d see them up the block and be like, “there goes Tajai right there.” We really started hanging out in high school, but the whole time we lived right around the same area. We all lived around the same block as each other but we weren’t really in communication until high school, and that’s when we really became a lot more serious about the rapping.

AC: You were released on Jive Records in 1993. Talk about the process of creating that album and what working for a major label was like. You were what, 17, 18 when that album came out?

O: Yea. That album to me was something, that, I would listen to songs that they had done when I was in junior high and me and Casual went into the studio, we were kinda serious about the whole rap thing. Tajai and A-Plus were working with Sir Jinks and they had a professional sound that inspired us to get on our business a little more. This is early on, so we had been working on our craft until we came out. We were probably 13, 14 really serious going to the studio.

That album, even though we recorded it in 2 weeks, it was something that was formulating for a lot of years. I really think it was highly influenced also by the whole crew aspect, not just the fact that we were Souls of Mischief, because we’re competitive by nature within Souls of Mischief, but then there was also Del and Casual, Pep Love, we had these other fierce MCs. Even during the time before ’93 til Infinity came out, everybody heard the demos, so we had something to live up to. People would hear the demos and be like, “the album will be wack, whatever,” and they heard other cats around us that were really shining, so it was a long time coming to me, that album getting done, even though it seemed like it popped out of nowhere, we had been working for some years.

AC: When Hiero formed, what was your original vision for the group and how did you go about making Third Eye Vision?

T: We’ve been together as a crew since before Del’s first record. Our vision then was let’s just all be the best we can be, get signed and be super stars. That’s different than how things progressed just dealing with major label politics, and the fact that, for someone to walk into Hip-Hop today, they have no idea that even when we came out it was still like a sub-culture. So being a super-star and blowing up meant selling a couple of thousand records, maybe going gold, but not platinum. The only people going platinum were guys like Vanilla Ice, MC Hammer.

So once we got off the majors, it was like let’s not stop making music just because we don’t have a label, let’s keep making music and then Domino was like, “Shoot, we might as well put this record out instead of trying to shop it, and from there we started Hiero Imperium and we’ve been rolling since then because it’s been, I’m not going to say easier logistically, but easier in regard to being able to be agile and creative. And now, almost 10, 11 years later, we’re really reaping the rewards of having laid that groundwork of being independent so long. Third Eye was something we recorded out of the need to make music, and then from there it built up to this independent label.

AC: With HieroImperium, you guys have been putting out albums and podcasts for a while now. What do you find to be the hardest part of being in this industry for as long as you guys have?

T: We’re not new, that’s the problem. To people who have never heard of us, which is not that many people, it’s like, “Wow these guys are fantastic!” But to people who have, it’s like, we come with something we feel is our best work and it’s like, “Ok, that’s dope.” There’s so much garbage out here that gets attention because it’s new, and that’s the frustrating part about it. If you’re consistent in music, that’s not good enough a lot of times, you have to have controversy or you have to fall real low to bring yourself back up, but we’ve been consistent and there’s so many of us, that that’s the biggest problem I see, we’re not new.

O: Also, over the years of doing it, touring, consistently going out and being on the road, not just only recording the albums, but the whole rap life in and of itself can take its toll. Sometimes people get jaded, but I think that luckily because there’s a lot of us, we’re able to keep ourselves focused and sharp. Without other people pushing you, and you’re hearing people recording songs and maintaining that creative energy and you don’t have it, your brother can lift you up a little bit and you hear some new shit, “oh man that’s dope,” it kinda gets your juices flowing. Maybe you’re at the house just bored, you wrote so many raps you’re through with it for a hot second, so it’s always a good thing to have other cats around you working and doing stuff. Casual, he’s always busy, Del is always in the lab working, A-Plus just consistent with the beats, so you can always go to those guys and be like, “What’s new?” just to get a little spark.

AC: In terms of approaching the writing, how would you say that your styles differ when you’re trying to come up with stuff for an individual album vs. working on a Souls project or working on a Hieroglyphics project, how do you approach each of those differently?

T: You’re competing against yourself when you’re making a solo record, so you get to look at things more holistically, you look at the entire project as a whole and where things fit in. Whereas when you’re in a group, you’re looking at how you fit into that particular song. With your own records I think it’s harder because you have to push yourself a little bit harder to be better than yourself, verse by verse and song by song. With a group album I think it’s easier because there’s so many other people you’re competing against that you have to come with your best work, that’s the main difference for me.

O: To me, I just feel more comfortable in the group element whether it’s Souls of Mischief or Hieroglyphics, I like the collaboration aspect of things and working with other cats, so to me that’s always been fun. I saw the challenge more so than doing music with others, trying to do something by myself like it’s a Herculean task cause you have so much more that you have to do. At the same time, once the process gets going, you kinda relax in your environment and it’s a good place to be because you can advance your style a little more. You get to go longer.

Especially in Souls of Mischief, we try to keep that quick jab approach so for me it’s kinda fun to just run my mouth for a little while. I’ve always been trying to explore more avant-garde styles whenever we’re doing songs with Souls of Mischief, so you can see the different elements that we bring to the table when you see our solo projects. You can see the different parts working. Sometimes it’s hard to tell what it’s like when you’re listening to the group all together then you get to hear the solo and be like, “So that’s how Souls of Mischief comes together,” at least for me because I’m a fan of Souls of Mischief too, even though I’m in the group, when I’m with other cats I love to hear the music and I like to hear the solo albums as well to see them even go further with it.

AC: Going off what you were saying earlier about the hardest thing is having been here for so long because new stuff always gets more attention. You hear a lot of mainstream writers, media people that say Hip-Hop is dead, and rappers will sometimes say that too. But there’s a lot of really good Hip-Hop out there if you know where to find it, so what do you listen to and what other artists in the genre inspire you?

T: Percy P, Guilty Simpson, Madlib, Black Milk. There’s a lot of groups that you probably won’t hear anywhere but satellite radio. I like Lil Wayne because he’s pushing the boundaries of mainstream but he’s doing something wild and crazy to something that just listened to dance rap so that’s good because maybe their minds will open a little more to people who dwell completely outside of that, but ain’t really much on TV that I like, not because it’s on TV, but because Rap music is really Pop music now. Hip-Hop can’t ever be dead. It may not inspire you the way that it used to, but that’s probably because you’re just not into it anymore. But as far as Hip-Hop, when we do shows and there’s thousands of kids there, it’s like, what are they talking about?

O: The way that Hip-Hop has been brought to the table and how it’s shown, it’s really not the true artform of it. It doesn’t represent. It’s more for trying to sell products, clothes, alcohol, stuff like that. It’s like a big commercial. But when there’s true artists trying to explore the creative process and what it takes to make a great song or a great lyric, a guy like J Electronica for instance is really dope. There’s people out there that’s doing it, but when you watch Rap City, you don’t get to see those guys that often.

I just feel like the vehicle that people are going to start getting Hip-Hop with is going to open the doors for more creative styles, people that are pushing the envelope stylistically and creatively which for me is the essence of Hip-Hop. How it was when De La Soul was coming out and A Tribe Called Quest was coming out, new flavors. I feel like that old form of commercialized, over-commercialized Hip-Hop, that is dead. It’s old hat, you can only use that so much before people get numb to it and it becomes a hard sell, pouring champagne everywhere, throwing money everywhere, people have seen that so much it doesn’t sell shoes how it used to, so now they’re going to start looking to the underground to do that.

AC: We were talking earlier about your latest project, Vulture’s Wisdom, Vol. 1. Talk about your vision for the trilogy, when the other albums are going to come out and what the idea behind these solo albums is.

O: I was just working with my man Architect, I’ve always been a fan of his music and his beats for a long time. He’s always been a cat that was out there, the style of his music is something that I always had a good time and enjoyed listening to. He worked next to us at High Street studios, he had a spot next to me so we had more of a chance to kick it and hang out and we were talking about doing a record, but it never really came together. Eventually I saw him in traffic one time and he was like, “I’ve got some beats, I’ve been thinking about you, we should do an album together.” When he hit me some of the beats and the style he was working with, it was perfect, we were right on the same page at the same exact time, so from there we just started collaborating and made a lot of music. Then we decided that we should not really stop at just one thing but hit cats with at least three projects, so that’s how the whole idea for the trilogy came up. The concept behind the title, like we were talking about earlier how everyone says Hip-Hop is dead, there’s nothing there, it’s over with whatever, we were like, “Nah, we can eat here, it’s still a viable option for us,” so that’s how the Vulture’s Wisdom title came into play.

We just are really trying to kill the backstory in terms of that being the forefront, we want to make the music the forefront, the style, the beats, the rhymes, the lyrics, not really like this guy did this, that, and the other. There’s always the story and sometimes it’s more interesting than the music and then you hear the music and you’re like, “this is what all the hoopla is about?” We want to bring it back to where the music is what people care about more so than the imagery. I feel like the 90s are something that people are trying to reach for right now, like that’s the golden ear, which for me is ’88, but other cats are more caught up in that ’93 era right now, always reaching back to the 90s and trying to bring it forward to here. Whereas I’ve always been a part of that connected to the whole essence of real Hip-Hop, so that’s where I come from, that’s my pedigree, whereas other cats might be trying to bring that back, I’m just trying to stay in that vein that I’ve always been in, that true essence of Hip-Hop, so it’s not a stretch for me to come and do something that people might call “real Hip-Hop,” that’s what we do, that’s Hieroglyphics, some of that good shit.

AC: Tajai – Stanford Anthropology grad, is that right?

T: Yea.

AC: How do you feel that education, that degree has helped your music? Have you incorporated that in your career at all?

T: It’s helped me with research, but that’s about it. School is school, it’s different from music, it just helped me research topics. Aside from that, it maybe helped me be organized in terms of my business, just going to school in general, but that’s about it.

AC: How important is it to you guys that you’re not major label? Do you think that you would have gotten anywhere near what you have accomplished if you were working for a major?

T: You’re just at the mercy of the market. There’s artists like J*Davey, Bilal, artists that you’ll never see their record. They’ve been in the industry now for almost a decade but because it doesn’t fit the labels idea of what records are supposed to be, it never comes out, so in that respect we probably would never have been able to bust the moves we could. It’s still different, it’s not like you’re doing it for a more noble purpose when you’re independent or you’re major. The way it is now, we’re like a major independent, us, DefJux, Rhymesayers, probably Stones Throw are labels where people want to get on the label, so it’s like they’re treating our independent record label like we would treat a major as a signed artist. We have more control, but really the market determines a lot of it and it’s harder right now to not be seen as generic in this marketplace because there’s so much. I mean, I think there’s more musicians than fans almost, especially rappers. So it’s hard to distinguish yourself as far as “into the marketplace,” so in that respect, it might even be better to be on a major label where they have the money to market you, where you have a shoe and a commercial and an appearance on Entourage and all these different things that are going to give you more exposure. Like when we put out a record, when we put out Vulture’s Wisdom, it has 8 videos, and how many of those are going to be on TV? We send them to TV, but do they end up on TV? No. So it’s really like we’re relegated to YouTube and MySpace and satellite radio and internet radio, and that’s the downside of being independent. It’s more a matter of exposure and it’s a double-edged sword. They’ll spend the money to expose you, but if they don’t like what they hear, they’re not going to expose you at all and you might never see the light of day.

O: If you’re doing it in terms of a business endeavor, you have to take advantage of what’s out there. I feel like for Souls of Mischief at the time, how the market was, us going major label was the best way for us to go at the time. To try to go independent would have been a bad look. It gave us a really good opportunity to get our music out there. We made what we really wanted and it got out to the people. For a time, the labels were all about trying to make super Pop Hip-Hop and I don’t know if they were going towards super avant-garde now, but definitely the tide has changed in terms of which artists are selling records. Lupe Fiasco is outselling artists, he’s like top-tier in terms of who the guy is. Kanye West outselling 50 Cent, so there’s a changing of the guard where if you are really more on the creative side of things, you might be able to get in and bust some moves, if you’ve got what it takes. Some people don’t necessarily have that appeal so it might be bad for them to go the independent route, you gotta really weigh your options. Cause the main thing, what you want to do is get your music out there for people to see you and listen to you and at the end of the day, to me that’s the most important thing. Then you can do whatever you gotta do with your hustle.

Check back with Evolving Music on Friday for part 2 where we discuss the future plans of the group, their thoughts on the remix culture and their favorite Hip-Hop albums of all time.